2025 © Eddie.co.za | All Rights Reserved

Privacy Policy

| 

Cookie Policy

*Results may vary from person to person. A reduction in monthly premiums depends on a number personal circumstances/attributes and the successful completion of a formal quote. We cannot guarantee that you will qualify for a reduction and will look at applications on a case by case basis.

We work with a carefully selected panel of insurance providers and, once you have qualified and accepted our terms, we will introduce you to them to look after the management and administration of your recommended plan. Our service is 100% free to use and you are under no obligation to accept any of the quotes or product offers that you receive. Insurance cover is subject to conditions and acceptance. If you choose to accept a new insurance quote it is your responsibility to read through and accept all terms and conditions. Calls are recorded for training and monitoring purposes.

Eddie does not administer insurance products. You may be referred to our trusted providers if we feel that this is appropriate and the best advice in your situation. Eddie may be paid a referral fee for introducing you to one of our approved providers.

Eddie is a trading name of Worldwide-Leads PTY LTD, registered in South Africa, Registration Number 2019 / 541064 / 07, registered office Ouklipmuur Street, Equestria, Pretoria, Gauteng, 0184, South Africa.

Trusted by one hundred & eighty nine thousand customers

We work with trusted life insurers to offer you affordable and instant coverage options.

Payouts as high as R2,250,000

98% applications approved

Immediate Protection

Here for your loved ones, 

when you're not around

Life insurance helps cover the financial burden of your loss for the people whom matter most.

Income continuity

 Remaining debt

Home payments

Maintain your family's ongoing financial security.

Pay off your mortgage and maintain your property.

Handle your loans and debts so your family doesn't have to.

Childrens tuition

Final expenses

Quality of life

Guarantee your children's education.

Burial, funeral services, or cremation expenses.

Help your loved ones maintain their current lifestyle.

Good to know...

Life insurance can be confusing, so we worked hard to make it simple. If you still have questions, complete our quick quiz and a friendly consultant will give you a call.

Who can apply for coverage?

​

South Africans between 21 and 59 years of age can apply. 

Why get life insurance?

​

Losing a parent or guardian is not something anyone wants to experience. However, losing a parent plus everything that parent used to pay for - at the same time - is just unthinkable.

Life insurance is the safety net your family really needs. They can keep the house, the car, kids can still go to school or university and outstanding debts can be settled. This eases the financial burden of your family losing you, so their lives can carry on even if you are sadly not a part of it. 

Will you be around in 40 years?

​

Absolutely. Since its inception in 2012, the company has grown to become the largest single provider of life insurance & wills in the country. It has more than 250,000 clients, ten offices across the country in each of the major cities, more than 350 staff and 5,000 supporting financial advisors. Our life insurance is issued by the leading life insurers in Mzanzi & underwritten by Guard Risk, who have been around for more than 35 years!

Why is Eddie Life Insurance so much more affordable?

​

We’ve made life insurance simple and affordable by cutting out unnecessary costs. Our digital process means no paperwork, no waiting, and often no medical exams. By streamlining the process and focusing on what matters most – protecting your family – we’re able to offer significantly lower premiums compared to traditional insurers.

How much does life insurance cost through Eddie?

​

Policies start around R129 per month. Premiums are based on the coverage amount you choose, as well as your age, lifestyle & health profile.

Will I need to do a medical exam?

​

No medicals. Just answer 5 quick health questions.

Why Eddie?

​

Eddie was founded with a mission to create the South Africa's most loved insurance brand. Everything we do revolves around you, our customer. We offer super quick cover, no waiting periods, significantly lower premiums for superior cover and in most cases no medical exams.

Will my premium change over time?

​

Our insurance plans offer fair pricing with sustainable premium increases below the industry average and flexible options.

When does the cover pay out?

The benefit pays out upon the death of the plan holder, provided all terms and conditions are met.

A tiny price, for a huge sigh of relief

Find out instantly if you qualify for life cover up to R2,25 million.

See Why Families Choose Eddie